In this episode of On Time, Lex Borrero and CJ sit down with Miami Watch Club member Damon Admire to break down what it really takes to build an exceptional collection of Rolex Daytonas and rare off-catalog pieces. From navigating Authorized Dealers to avoiding common collecting mistakes, Damon shares the philosophy that has shaped one of the most impressive collections in the community. Whether you’re just starting your collecting journey or searching for your next grail, this conversation is packed with insights on Rolex, collecting strategy, and the long game behind building a collection you’ll never regret. Watch the full episode and let us know: What’s the biggest mistake collectors make today?
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The 3 KEYS to get Rolex Allocations!
It's more complicated than you think...


