In this episode of On Time: A Collector’s Journey, Lex Borrero and CJ from the Miami Watch Club sit down with collector and attorney Brad Sohn for a conversation surrounding the viral AP x Swatch collaboration, luxury watch collecting, Rolex culture, and the future of Audemars Piguet.
From losing a Rolex on a plane to Vegas watch theft stories, Patek Philippe grails, AP Offshore nostalgia, and the controversy surrounding the AP x Swatch release, this episode dives deep into the psychology and emotion behind modern watch collecting.
The conversation also explores family heirlooms, engraved watches, generational collecting, and why pieces like the Rolex President, Patek Aquanaut, and AP Offshore continue to shape watch culture today.
