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2 min read

Is Porsche Trying Too Hard to Be Ferrari?

Is Porsche trying too hard to be Ferrari? And is the brand losing what made enthusiasts fall in love with it in the first place? On this episode of Driver’s Seat, Sean sits down with Santiago Herrera, better known as Chago, co-founder of Vintage Vices and a prominent figure in Miami’s air-cooled Porsche community, to explore how Porsche culture has evolved and where the brand is heading next. What started as Chago’s passion for motorcycles eventually led him into the Porsche world, where he discovered a community that would change his life.

From buying his first Porsche to founding Vintage Vices with three friends, Chago shares how a small group of enthusiasts grew into a community traveling across the country, organizing Targas, and building lifelong friendships around their love for driving. But as Porsche continues to evolve, are some of the decisions threatening the very culture that made the brand special? Sean and Chago get into the controversial direction Porsche is taking, including the Mission S, rising prices, electrification, the disappearance of analog driving experiences, and whether Porsche is starting to follow Ferrari’s approach to exclusivity and luxury.

They also explore why air-cooled Porsches remain so desirable, how increasing values are affecting the next generation of enthusiasts, and why overlooked models like the 944 and 996 could become important entry points into the community. Watch the full episode, let us know where you stand, and subscribe to 0260 for more Driver’s Seat conversations, collector stories, and everything surrounding automotive culture. #Porsche #Porsche911 #AirCooledPorsche #VintageVices #PorscheMissionS #ClassicPorsche #DriversSeat #0260